Prudential — Heirs

These were not ordinary commercials but real stories of people who received benefits from policies issued by Prudential before World War II. Prudential paid its customers even 70 years after the end of the war. As part of the campaign, we presented the stories of four families who learned after years that their ancestors were policyholders of Prudential and received money from the company. It was a combined campaign - 2 commercials created by Brain agency.

The campaign lasted three months and the commercials were directed by Oscar-nominated Bartek Konopka

Kamil Kucharczyk  — Get in touch
— hello@kucharczyk.co  

☻